Marketing Your Real Estate Investing Business – How To Become An Overnight Success Story

Real estate investing is not just about making real estate deals. Like any business, it is also about marketing yourself and your services. Marketing lets you find the people you can help and lets you uncover new opportunities as well. At least part of your business plan should involve promoting your business. Luckily for you, the Internet has made marketing much simpler and far less expensive than advertising has been in the past. If you want fast promotional opportunities that don’t cost a fortune, consider the following methods of promoting your company:

1) SEO. Search Engine Optimization (SEO) is actually a process to make any online content more easily found with search engines. It works very simply. When Internet users search for information online, they typically use internet search engines such as Google. They type specific words into the search engine and get pages of relevant search results. By including the keywords that your potential customers are most likely to search for in your own web sites and online articles, you can direct more traffic to your online presence.

2) Newsletters. You can create one or more newsletters online to promote your real estate investing business. Send these newsletters regularly and include plenty of relevant, useful information for your readers. Newsletters are wonderful because they remind potential customers about your business without being too pushy. If your newsletters are very good, your leads may forward your newsletter to friends and colleagues, bringing you more customers.

3) Blogs and feeder sites. Blogs are online journals that allow your potential customers to get to know you and your business. You can post your best articles on your blog or create more SEO content. Best of all, your blog can direct people to your web site. Feeder sites are small web sites – often only one page – that direct Internet users to your web site. These can be a great way to get more clicks to your page and therefore get you more traffic.

4) Web 2.0. Web 2.0 refers to the “new” generation of interactive web sites. These include social networking sites. Many people use these for social interaction, but they are also very useful for promoting a business.

5) Marketing and PR companies. While you will certainly want to promote your business on your own, you will also at some point want to hire the best professionals you can afford to get widespread exposure for your services.

If you want to promote your real estate investing business successfully, use several levels of promotion and marketing to get the best results.

To Massive Profits.

How to Market Your Commercial Real Estate Loan Business

All too often I see small business owners missing the mark with their marketing. Sure, it’s easy to do when you specialize in a specific industry niche and you spend your time engulfed in industry sector jargon. However, it’s best to put yourself in your potential customer’s shoes and think your marketing through from their perspective, addressing their most important questions. Your customers want to be able to trust you, to know you are looking out for their interests and that you don’t just see them with Dollar Signs in your sunglasses.

Below is a sample page, perhaps good for a website, brochure, email, or letter. Why not look this over and consider how you might form your own message. Use your own voice, your own style and remember you are talking to your customer across the table for the first time. You know what questions they will ask. Show that you care, that you are working for them, and will go out of your way to get them the best rates, and great service. Here is the sample:

Commercial Real Estate Loans

Are you looking to purchase an income property such as an apartment building, small office building, or retail center? Would you like to put several rental properties in your real estate portfolio into one commercial mortgage? Wish to find a suitable piece of land and develop that property? Do you need a loan for acquisition and construction?

Do you want to buy a business property with a business on it; a restaurant, carwash, service station, laundry mat, hotel, etc.? Are you looking for a commercially zoned property with a warehouse or industrial building on it? Are you expanding an existing business and/or want to own the property under your business rather than paying the monthly lease?

Are you in the agricultural sector, looking for specifically zoned farming property; land for a vineyard, orchard, or crop such as berries, vegetables, or flowers? We have significant experience to make this happen. Our area in Southern CA has one of the best climates in the world, and incredible top soil for growing almost anything.

We can assist with all types of commercial real estate loans including government-guaranteed loans such as FHA, USDA, and HUD. If you are looking for an SBA 7(a) loan or a CDC/SBA 504 loan for commercial real estate we can get it done.

We can assist you with traditional commercial mortgages, commercial bridge loans, or commercial hard money loans. We also have lines on non-traditional sources for hard money commercial real estate loans, which are custom tailored to you needs for complicated projects outside the normal scope of typical commercial real estate loans and mortgage offerings.

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Why not try something like this? Just because the Federal Reserve has raised rates doesn’t mean you have to let new deals and new clients move to your competitors. I hope you will please consider all this and think on it.